Brand Adjectives

What adjectives would you use to describe your business or visual identity? Here's a brief list to get the gears turning.

Active
Adorable
Adventurous
Ambitious
Approachable
Artistic
Athletic
Bold
Brave
Bright
Calm
Caring
Casual
Charming
Cheerful
Chic
Classic
Clever
Colorful
Comfortable
Confident
Conservative
Contemporary
Convenient
Cool
Cooperative
Courageous
Creative
Cultured
Custom
Cutting Edge
Daring
Dazzling
Debonair
Delicate
Delightful
Detailed
Determined
Direct
Dramatic
Dynamic
Earthy
Eccentric
Efficient
Elegant
Enchanting
Endearing


Energetic
Ethereal
Exciting
Exuberant
Fabulous
Familiar
Fashionable
Festive
Fierce
Formal
Frank
Fresh
Friendly
Fun
Functional
Funny
Futuristic
Generous
Gentle
Genuine
Glamorous
Graceful
Harmonious
High-End
Hip
Historic
Honest
Impactful
Industrial
Informal
Innovative
Inspiring
Intense
Inviting
Irreverent
Jolly
Joyous
Lively
Lush
Majestic
Mature
Modern
Natural
Nifty
Noisy
No-nonsense
Nostalgic

Organic
Plain
Playful
Plucky
Powerful
Professional
Proud
Quaint
Quirky
Radiant
Rebellious
Reflective
Relaxing
Reliable
Retro
Revolutionary
Romantic
Rustic
Scholarly
Secure
Sensitive
Serious
Silly
Sincere
Sleek
Smart
Soothing
Sophisticated
Stable
Stimulating
Striking
Strong
Stunning
Sustainable
Swanky
Timeless
Tranquil
Trustworthy
Unconventional
Urban
Versatile
Vintage
Whimsical
Wild
Witty
Wistful
Youthful